Voice-Based Marketing Automation
The Leader In Voice-Based Marketing Automation
Not every lead originates and converts online. Research shows almost 80% of online shoppers want to talk to a live person. So, it’s crucial to manage, measure, and automate offline leads such as phone calls, just like online leads.
- Manage and measure voice leads
- Automate responses to phone inquiries
- Close the loop between online
and offline leads
Know who is calling and why
You drive leads from a variety of sources, both online and offline. But how do you know which activities actually drive prospects to call your sales team?
- Track which ads drive phone leads
- Capture details about each caller
- Turn an email lead into a phone lead
Respond to leads faster and close more business
You decide how calls from leads are handled based on your business rules and schedule.
- Create personalized greetings
- Know who is calling before you answer
- Forward calls based on geography, time of day, and team schedules
- Turn email into instant phone calls
Determine which leads are sales ready
Understand the caller’s readiness to purchase, and then ensure the call is forwarded appropriately – to the right rep or to your nurturing process.
- Qualify leads using interactive voice response
- Forward prospects based on responses
- Integrate with CRM and marketing automation
Turn leads into customers faster
Gathering lead information, determine the relevant content mix, and choose the right contact method to keep leads engaged and move them through the sales funnel.
- Gather insight using voice-surveys
- Broadcast notifications to prospects
and customers - Communicate by voice or text message
Measure everything
Ifbyphone’s analytics enable you to determine which activities have the greatest impact – online and offline – so you can adjust your strategy and increase marketing ROI.
- Determine campaigns with the
greatest ROI - Uncover keywords that drive phone calls
- Integrate real-time reporting with
your tools
