Voice-Based Marketing Automation

Connect, Measure, and Optimize Sales and Service Calls

Press

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Ifbyphone to Present at SMX East on Importance of Voice in Search and eCommerce

 

Ifbyphone will be sponsoring a booth, number 427, where they will demo their 360-degree call analytics and automation tools that enable enterprises and agencies to optimize lead generation and revenue growth.

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Ifbyphone Raises $30M and Acquires Mongoose Metrics to Bolster its Call Tracking Technology

 

Chicago-based voice marketing software company Ifbyphone announced today it has raised $30 million in new funding and has acquired Cleveland-based Mongoose Metrics to develop call tracking technology for its Voice360 platform.

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Ifbyphone Acquires Mongoose Metrics, Raises $30M Series E

 

Contrary to popular belief, voice calls to businesses are increasing, not decreasing. The proliferation of smartphones and the inclusion of “click-to-call” features in mobile websites, apps and business listings online has engendered this revitalization, according to 2013 research by Google and Ipsos.

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Chicago-based Ifbyphone acquires Mongoose Metrics, raises $30 million

 

Chicago-based Ifbyphone, a voice-based marketing automation company, announced Thursday that it has acquired Ohio-based call-tracking company Mongoose Metrics for an undisclosed amount.

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Ifbyphone raises $30M & buys call analytics company Mongoose Metrics

 

Ifbyphone, an automated sales and service call platform, has just raised $30 million and has acquired Mongoose Metrics, a call tracking software company.

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Chicago-based Ifbyphone acquires Mongoose Metrics

 

Mongoose has been acquired by Ifbyphone, another company that helps sales and marketing departments make the most out of inbound calls.

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Ifbyphone raises $30 million for acquisition

 

Ifbyphone is making a bid to capture a bigger chunk of the market for telephone-marketing software by purchasing a competitor.

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Voice Marketing Company Ifbyphone Raises $30M More, Acquires Competitor Mongoose Metrics

 

Ifbyphone, a maker of voice marketing software, is announcing that it has raised $30 million in additional funding. It’s also revealing one of the main uses for that money — the acquisition of competitor Mongoose Metrics.

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Ifbyphone Acquires Call Tracking Provider Mongoose Metrics; Raises $30 Million in New Funding

 

Acquisition of Mongoose Metrics and new round of funding catapult Ifbyphone to undisputed market leader in call tracking and voice-based marketing automation.

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Ifbyphone Named Finalist for 2014 ITA CityLIGHTS Award

 

Ifbyphone has been selected as a finalist for Illinois Technology Association’s 2014 ITA CityLIGHTS Outstanding Tech Development award.

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Ifbyphone’s Summer 2014 Release Provides Advanced Call Analytics and Automation Before, During, and After Every Phone Lead

 

Ifbyphone new release provides corporations and agencies with 360-degree analysis and management of phone leads to optimize marketing ROI and drive revenue.

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Ifbyphone Named Among The Best and Brightest Companies to Work For in Chicago for Fourth Consecutive Year

 

Ifbyphone named among the Best and Brightest Companies to work for in Chicago for fourth consecutive year.

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Kenshoo and Ifbyphone Enable Sq1 to Drive More Phone Leads and Business for Clients

 

Kenshoo and Ifbyphone today announced a partnership with digital marketing agency Sq1 to drive stronger performance from local search campaigns.

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Optimizely Partners with Ifbyphone to Include Critical Call Conversion Data in Website A/B Testing

 

Ifbyphone, the leader in voice-based marketing automation, today announced a partnership with Optimizely to integrate Ifbyphone’s advanced call tracking data with Optimizely’s world-leading optimization platform.

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Ifbyphone, hiring fast, doubles HQ space in West Loop

 

Irv Shapiro loves smartphones.

His company, Ifbyphone Inc., makes software that companies use to manage and track sales calls. “What do people do when they want to buy something from a website and they’re on their phone? They hit ‘call,’ ” he told me.

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Ifbyphone included as one of the 20 Most Promising Digital Marketing Solution Providers

 

Everyone today has a smartphone, and it’s transforming how consumers are researching and interacting with businesses. Mobile search is overtaking desktop search, and marketers are seeing prospects respond to their digital and offline ads and campaigns by using smartphones to call businesses.

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Report: Mobile Marketers Have Highest ‘Marketing IQ’

 

According to a new report published Tuesday, mobile marketers lead the industry in leveraging marketing metrics and are more successful at linking campaign results across all marketing channels to sales growth.

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CEOs Keen to Measure Marketing’s Contribution to Sales

 

A desire among company heads to measure the performance of marketing and its impact on the bottom line has been highlighted by a new study by Ifbyphone. 

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Which Channels Do Marketers Find Best for Generating and Converting Leads?

 

Which marketing channels have the highest potential to convert leads into sales? Offline methods still do the trick, according to Ifbyphone’s “2014 Marketing Measurement Survey Report”. 

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Mobile Marketers Have Highest “Marketing IQ,” Reports Annual Ifbyphone Marketing Measurement Survey

 

The 2014 State of Marketing Measurement Survey revealed a high demand for conversion-related metrics among CEOs. Marketers that have embraced mobile marketing are integrating data across multiple platforms to generate more accurate ROI reports. Moving forward, marketing automation remains a top investment priority.

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Ifbyphone Announce Analytics Product Upgrades

 

Ifbyphone released a number of updates today as well, including its new business intelligence platform “Advanced Analytics.” According to the announcement, the Advanced Analytics dashboard will include, “Charting, trend analysis and drill-down functionality,” so that users can manipulate and share their Ifbyphone analytics data without exporting it a spreadsheet.

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Ifbyphone Announces Availability of Spring 2014 Release

 

With features like geo-location call routing, live centralized call monitoring of sales agents and clickstream reporting, Spring 2014 Release allows companies to better monetize sales calls from smartphone users and manage the call activity of their own mobile salesforce.

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Analytics get a boost with new upgrades from Brightroll and Ifbyphone

 

Ifbyphone released a new analytics platform, dubbed “Adavanced Analytics,” that will allow users to manipulate and share analytics data through the dashboard, no export required.

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Ifbyphone Unveils Next Generation of Call Tracking and Call Management for a Mobile World

 

Ifbyphone, the leader in voice-based marketing automation, today announced the availability of its Spring 2014 Release, with first-of-its-kind capabilities and enhancements that enable marketing and sales teams to better monetize sales calls from smartphone users and manage the call activity of their own mobile salesforce.

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The Power of Voice in Sales

 

Voice still drives business today, especially in sales and marketing. Irv Shapiro, CEO of the voice-based marketing automation firm Ifbyphone, explained why voice and phone-based sales will still be a fixture in marketing for a long time to come.

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Former ExactTarget CFO Steve Collins Joins Ifbyphone’s Board of Directors

 

Ifbyphone, the leader in voice-based marketing automation, today announced the appointment of Steve Collins to its Board of Directors.Collins, the former Chief Financial Officer of digital marketing pioneer ExactTarget brings more than 20 years of experience leading finance teams of high growth market leaders to Ifbyphone’s board.

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Ifbyphone Launches Call Tracking and Phone Lead Management App on Salesforce.com’s AppExchange

 

Ifbyphone today announced it has launched its Call Tracking and Phone Lead Management App on the Salesforce1 AppExchange, enabling businesses to measure and optimize marketing campaign ROI, generate more high-quality inbound sales calls and acquire more customers over the phone.

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When is the right time to build an app?

 

Software maker Ifbyphone wasn’t thinking about a new product when it built an app a year ago to work with Salesforce.com’s software for tracking sales and customers. But Chicago-based Ifbyphone launched an app in Saleforce’s App Exchange today after its own customers started asking for it.

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Ifbyphone Launches Call Tracking and Phone Lead Management App on Salesforce.com’s AppExchange

 

The Ifbyphone app for Salesforce eliminates critical blind spot for marketing and sales by capturing the exact lead source of inbound calls and displaying it to agents before they answer

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CEO IntroNet Interview with Ifbyphone CEO Irv Shapiro

 

Ifbyphone CEO Irv Shapiro talks about how phone contact remains critical to success across many industries.

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The Human Voice Is Sales’ and Marketing’s Biggest Blind Spot

 

As mobile adoption continues to surge and the importance of voice and customer conversations continue to grow, controlling voice will become a no-brainer for marketing and sales teams. The tools already exist to help. I see 2014 as being the year of voice in business, and what an exciting thing that will be for marketing and sales teams.

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With Over $30 Million Raised, Ifbyphone Expects to Grow 50 to 100 Percent Each Year

 

The Ifbyphone team announced today that it raised another $9 million to propel the voice-based marketing automation company’s growth – a growth that CEO Irv Shapiro estimates will be between 50 and 100 percent each year for the next three years.

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Ifbyphone Raises Another $9M For Voice Marketing Tools

 

Marketing technology company Ifbyphone is announcing that it has raised $9 million in Series D funding.

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Ifbyphone Raises $9M In Series D Funding

 

Ifbyphone, a Chicago, IL-based provider of voice-based marketing automation solutions, raised an additional $9m in Series D venture capital funding.

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Ifbyphone Scores $9 Million

 

Ifbyphone said Friday that it has closed an additional $9 million in funding, bringing the tally to over $30 million. The round was led by River Cities Capital Funds with participation from Apex Venture Partners, Origin Ventures, I2A and SSM Partners.

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Ifbyphone Dials for Dollars, Lands $9 Million

 

Ifbyphone Inc. has rung up another $9 million in venture funding. The Chicago-based company’s software is used in call centers and elsewhere to help companies better route and track calls from existing customers and prospects through automation.

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US Marketing Tech Firm Nabs $9M in Series D Round

 

Marketing technology company Ifbyphone announced that it has nabbed $9 million in a Series D round, according to TechCrunch.

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Ifbyphone Raises Another $9M For Voice Marketing Tools

 

TechCrunch reports on Ifbyphone’s new Series D round of funding. The round was led by new investor River Cities Capital Funds (a growth equity firm focused on healthcare and IT) and brings Ifbyphone’s total funding to more than $30 million.

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Ifbyphone Disrupts Telephony, Empowers Sales and Marketing to Take Control of Voice; Secures $9M in New Funding

 

Ifbyphone today announced that it has raised an additional $9 million in venture capital funding, bringing its total to over $30 million. This latest round of funding enables Ifbyphone to continue to expand its client list of fast-growing new economy companies that rely on phone conversations and voice-based marketing automation to generate sales and fuel explosive growth.

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Ifbyphone Expands Leadership Team with Addition of Former AT&T Senior Executive Steven Dimmitt

 

Ifbyphone today announced a key addition to its executive team with the hire of Steven Dimmitt as Vice President of Customer Experience. Dimmitt comes to his new role with over 25 years of experience in sales, marketing, telecommunications and customer experience.

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