I start in the kitchen where I grab some juice and a bowl of cereal from the complimentary cereal bar. Back at my desk, with Twitter and Facebook on one monitor of my Mac and Gmail open on the other, I work through my emails and voicemails. When a client calls with a question about SourceTrak™, the Ifbyphone keyword level call tracking solution, I’m able to provide several suggestions [...]
As you might have heard, Ifbyphone was nominated as a Top 75 Finalist in the Chicago Innovation Awards! Now we need you to vote for us in the People’s Choice segment—it’s easy: just follow this link to vote for Ifbyphone now and show your support for our continued focus on innovative solutions for our customers. The Chicago Innovation Awards shine a light on companies that are not only changing Chicago, [...]
Because August was such an exciting month, we were determined to continue the trend through September. And as of yesterday, it looks like we’re starting off strong! The Chicago Innovation Awards announced their 75 finalists yesterday, and Ifbyphone was among them! The Awards seek to shine a light on the creative spirit of the Chicago region, focusing attention on the most innovative and exciting new products and services introduced in [...]
Ifbyphone tends to be a place where exciting things happen, but August in particular has been a big month for us. Early on, we had a well-known face visit our office—Rahm Emanuel, Mayor of the city of Chicago. Mayor Emanuel was touring three companies that he believes strengthen the Chicago economy, and one of them was Ifbyphone. Like, Mr. Emanuel, I believe Chicago is a city with depths of potential; [...]
Mothers, those indispensable fountains of wisdom and life. Whether you call (a voice broadcast doesn’t count in this case) or send flowers, take a minute to remember your mom and all the things she taught you. Ifbyphone’s VP of Marketing Jason Ferrara got a jump on the holiday when, earlier today, he shared some thoughts about motherly (marketing) advice with the readers of MarketingProfs. What did he learn from his [...]
When I was a kid, my grandpa and dad owned a publishing business called Nelson-Hall. In its heyday, Nelson-Hall was a leading publisher of social science textbooks and general readership books on subjects like locksmithing, jujitsu, and world disasters (my favorite book originally published by Nelson-Hall was entitled Darkest Hours by Jay Robert Nash). Nelson-Hall was where I learned how to run a business; from designing book covers to operating [...]
Each year the calendar rolls over to January 1st, resolutions start to fly. For many of us, those resolutions center on improvement: looking better, feeling healthier, being more productive. At Ifbyphone, since our range of offerings has grown (with tools like MyLeadResponder or an enhanced SourceTrak™), we resolved some time ago to revamp our website. Today, we’re excited to share the results of this transformation with you. We hope you [...]
This past Sunday my wife and I decided to see the matinee showing of “The Muppets.” I won’t give you a movie review; there are people who do a better job of that on other blogs (although I approve of Rotten Tomatoes’ rating). What I will do is share what a business can learn from the Muppet experience. Here it is: Amazing content will drive sales. Content stimulates consumer engagement, [...]
Marketing pioneer John Wannamaker once said, “Half the money I spend on advertising is wasted… The trouble is, I don’t know which half.” Still today, most marketers don’t know which of their advertising channels are most effective. Investment in online has increased due to an improved ability to track success, yet offline channels will continue to dominate spend for the foreseeable future. We have compiled an infographic around key marketing [...]
The holidays are approaching fast–is your business ready for Black Friday? Black Friday: it’s the Super Bowl of retail, the day when businesses large and small hope to hit year-end profit goals and declare shopping season victory. But with the potential for more profit comes added pressure; there are more customers to serve (and satisfy), a larger pool of employees to manage and a bigger, faster-moving inventory to handle. We’ve [...]
Wednesday, December 22nd, 2010
According to whois.net, today is the 6th birthday of the ifbyphone.com domain name. Happy Birthday! Let's take a look at how our website has grown over the years, by using the wayback machine.
Ifbyphone.com at 1 year old
Ifbyphone.com at 2 years old
Wednesday, November 17th, 2010
We've all seen variations of the "Life Is Full of Important Choices" beer bottle posters. Well, we've made that important choice a little bit easier.
Simply send a text message to 813-GET-BEER (813-438-2337) with the name of the beer you're considering, and we'll respond with ratings for that Beer from BeerAdvocate.com.
Here's what it looks like on the iPhone: