Voice-Based Marketing Automation

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Feature Friday: Outbound Agent Dialing

Friday, July 25th, 2014 by
We’re back with another helpful video for Feature Friday! Your call center agents don’t even have to dial a phone number from their phone. Once you’ve configured everything properly, which you can do by following along in this video, you can control outbound settings and train your call center on how to make outbound calls right from their agent panel. Use this video as a manager or call center agent and […]

Why Willy Wonka Should Not Be Your Business Model

Thursday, July 24th, 2014 by
It’s important to get a few of the obvious things out of the way first: 1) Willy Wonka = the 70’s Gene Wilder version of the Roald Dahl book 2) I think we can all agree that the first, and most obvious, reason why some of Willy Wonka’s business models should not be your own involve the extremely questionable relocation of the Oompa Loompas from their island home to a […]

City Analytics: How Chicago Leads the Pack in Big Data

Tuesday, July 22nd, 2014 by
This morning we attended an exciting event in the Loop hosted by the TechAmerica Foundation where we got to talk SMAC: social, mobile, analytics, and Cloud. The purpose of the event was for attendees to learn about companies that have their eye on becoming drivers of cutting edge technology and hear some use cases that examined how real-life organizations are using new tech abilities to do better business. United Airlines […]

How Your Employees Can Make or Break Your Business

Wednesday, July 16th, 2014 by
When business owners think about how they’re going to take their company to the next level, many factors enter into the equation: market share, revenue, product launches, and marketing, to name a few. There are a multitude of other things that you can add or change in your strategy that can impact your business—positively or negatively—but there is one that is often overlooked: employees. Customer Service: From First Impression to […]

Feature Friday: Manager Panel Filters

Friday, July 11th, 2014 by
We’re back with a new Feature Friday video! When you manage a call center, you want to know what your agents are up to. Who’s open? Who’s closed? With Ifbyphone, you can have a default mode set up upon opening your manager panel to show you agents in specific modes. You’re also able to change this filter on the fly. Check out this video to see how! Have another idea […]

Marketing and Baseball, Too Much Data?

Thursday, July 10th, 2014 by
Baseball is synonymous with numbers. In no other sport are current players compared more often statistically with those that have come before. And in baseball, everything is tracked: every pitch, swing, hit, catch, and error. But it doesn’t end there: there is tracking within the tracking. For example, not only is a pitch tracked as a ball or a strike, but the type of pitch, how fast it went, its […]

The Future of Big Data in Marketing Looks Bright

Tuesday, July 8th, 2014 by
Big Data: the term on everybody’s lips the last few years. It can be described as the latest technologies generating massive volumes of information to provide deeper insight into market activity and audience behavior. Big Data has applications in several industries, but let’s stick to its impact on sales and marketing today and in the future. Don’t Be Scared of Big Data Back in the day, Big Data’s rise coincided […]

Why Ifbyphone? The New Director of Marketing Tells His Story

Thursday, July 3rd, 2014 by
I recently joined the Ifbyphone Marketing team and have been asked the same question by former colleagues, friends, and family: “Why did you join Ifbyphone?”  The answer has been easy: Technology and Culture. I’ve had the opportunity to work across various industries and sectors in my career, including companies like FCB, Yahoo, MTV Networks, and Allscripts, and when people ask me what it was like to work there, I find […]

High Marketing IQ: Learn From Today and Optimize Tomorrow

Monday, June 30th, 2014 by
Alright, truth serum: Have you ever created an off-the-cuff marketing campaign to generate some leads but opted out of implementing the necessary tools to analyze performance? If so, you are setting yourself up to commit an epic marketing mistake: making decisions without statistical evidence or support. Long gone are the days of throwing a marketing campaign out into the real world while already developing the next campaign’s messaging and appearance. […]

Techweek Chicago 2014: What Food Trucks Can Teach You About Business

Thursday, June 26th, 2014 by
Techweek Chicago has just begun at the Merchandise Mart and already the fun is in full swing. There are panels to be attended and presentations to be watched, and we at Ifbyphone will be attending as many as possible to learn as much as we can from an event focused on the entrepreneurs and visionaries that make the tech space great. But there’s also another aspect of Techweek that drew […]

Feature Friday: IVR Question Types for Better Data

Friday, June 20th, 2014 by
Getting the right data means asking the right questions. If you’re having trouble determining what questions to ask in specific scenarios, this video is for you. Follow along as we break down which IVR questions you should be using to get the right information from your callers. Have another idea for a video?  Tweet us @IfbyphoneCST today!  

Chicago Tech Community: Anyone Can Learn to Code, Part 1

Tuesday, June 17th, 2014 by
Big things are happening for the technology community in Chicago, and it’s no surprise that they’re happening at 1871. The tech hub in Merchandise Mart known for hosting events and talks by tech experts to foster Chicago talent is now home to yet another geek-friendly function, and it’s headed up by Jay Wengrow, web developer, engineer, and educator. It’s called Anyone Can Learn to Code, and when Wengrow says “anyone,” […]
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