Voice-Based Marketing Automation

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Your Vote in the Chicago Innovation Awards

Wednesday, September 12th, 2012 by
As you might have heard, Ifbyphone was nominated as a Top 75 Finalist in the Chicago Innovation Awards! Now we need you to vote for us in the People’s Choice segment—it’s easy: just follow this link to vote for Ifbyphone now and show your support for our continued focus on innovative solutions for our customers. The Chicago Innovation Awards shine a light on companies that are not only changing Chicago, […]

Starting September Strong

Friday, September 7th, 2012 by
Because August was such an exciting month, we were determined to continue the trend through September. And as of yesterday, it looks like we’re starting off strong! The Chicago Innovation Awards announced their 75 finalists yesterday, and Ifbyphone was among them! The Awards seek to shine a light on the creative spirit of the Chicago region, focusing attention on the most innovative and exciting new products and services introduced in […]

An Exciting Month in the Midst of the Chicago Tech Boom

Friday, August 31st, 2012 by
Ifbyphone tends to be a place where exciting things happen, but August in particular has been a big month for us. Early on, we had a well-known face visit our office—Rahm Emanuel, Mayor of the city of Chicago. Mayor Emanuel was touring three companies that he believes strengthen the Chicago economy, and one of them was Ifbyphone. Like, Mr. Emanuel, I believe Chicago is a city with depths of potential; […]

Mistakes, Misconceptions And Social Media

Wednesday, April 25th, 2012 by
New entrepreneurs, here are some words from the wise: “There is no magic.” Tough but true. For marketing entrepreneurs, social media is treated often like golden goose when it’s really more of a black box. Marketers hope with just a few updates a video goes viral or a post is re-blogged onto front page of Buzzfeed. For most marketing entrepreneurs, wildly successful results like these are elusive, unlikely, and not as […]

Thoughts On Siri, Voice-Typing And The Newest iPad

Friday, March 16th, 2012 by
It’s release day for the newest iPad, and now that excited buyers have strained Apple’s servers with pre-orders, shoppers are queuing up at retails outlets around the country. A few of the more buzzed-about changes for the third generation of Apple’s tablet device: The quad-core processer, an enhancement that makes this version of the iPad zippier (twice as fast to  be exact) than it’s second generation counterpart The Retina display that […]

INFOGRAPHIC: Close more leads by improving lead response time

Monday, January 30th, 2012 by
What do a belated birthday greeting and mistimed punch line have in common? They’re just not as effective when they’re late. The same is true for responding to inbound marketing leads. In fact, research shows that leads convert 22 times more often when you make contact within the first five minutes. While traditional marketing automation platforms help you capture, nurture and score leads, at some point in the process you […]

New year, new look at Ifbyphone

Wednesday, January 4th, 2012 by
Each year the calendar rolls over to January 1st, resolutions start to fly. For many of us, those resolutions center on improvement: looking better, feeling healthier, being more productive. At Ifbyphone, since our range of offerings has grown (with tools like MyLeadResponder or an enhanced SourceTrak™), we resolved some time ago to revamp our website. Today, we’re excited to share the results of this transformation with you. We hope you […]

“Every Marketing Dollar Needs To Be Accounted For…”

Friday, December 2nd, 2011 by
Download the survey report now Ifbyphone®, the leader in voice-based marketing automation, today announced the findings of its 2011 State of Marketing Measurement Report. The survey data reveals a large gap between executive demands and ability to demonstrate return on marketing investment. While four out of five marketing executives say they are expected to deliver measurable results, only 29% cite they can effectively achieve this across all channels. Download the […]

Marketing ROI? Our infographic illustrates the challenges

Monday, November 28th, 2011 by
Marketing pioneer John Wannamaker once said, “Half the money I spend on advertising is wasted… The trouble is, I don’t know which half.” Still today, most marketers don’t know which of their advertising channels are most effective. Investment in online has increased due to an improved ability to track success, yet offline channels will continue to dominate spend for the foreseeable future. We have compiled an infographic around key marketing […]

Share Your Real Estate Marketing Tips

Monday, November 21st, 2011 by
Successful real estate selling involves successful marketing and advertising. Over the years, the marketing mix has grown from house signs, newspaper ads, and neighborhood flyers to online listing sites, blog posts, and word-of-mouth. But these aren’t the only ways. At Ifbyphone we are focused on helping real estate professionals market and sell more listings. We are producing a “Tips and Tricks Guide to Marketing and Selling Real Estate” and we’d […]

Ifbyphone Participated in 2011 East Coast Emerging Growth Conference and Highlighted the Growing Need for Voice-Based Marketing Automation

Wednesday, September 21st, 2011 by
This week’s 8th Annual East Coast Emerging Growth Conference in Boston brought together c-level executives with top decision makers from the largest technology buyers, as well as many of the best PE, VC and debt investors. Ifbyphone CEO Irv Shapiro discussed the growth in voice-based marketing automation in particular. He covered the latest technologies in call tracking, customer notification, call forwarding, automation and interactive voice response (IVR), highlighting Ifbyphone’s strategic […]

Young Scholars Tackle Illinois’ Tech Industry Challenge

Wednesday, September 21st, 2011 by
Illinois can lay claim to the cultivation of three American presidents, Blues music and a host of artistic, agricultural and manufacturing industries. More recently, the Land of Lincoln has been the home of several prominent companies like Groupon and Orbitz—yet rarely mentioned in the same breath as “technology industry.” Fred Hoch, President of the Illinois Technology Association gives a quick assessment, “Illinois has one of the biggest gaps in the […]
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