Voice-Based Marketing Automation Blog

Build Relationships and Track Ads Like My Grandpa

When I was a kid, my grandpa and dad owned a publishing business called Nelson-Hall. In its heyday, Nelson-Hall was a leading publisher of social science textbooks and general readership books on subjects like locksmithing, jujitsu, and world disasters (my favorite book originally published by …

WEBINAR – Want to close that real estate lead? Answer the phone!

Want to understand the importance of ad tracking and lead response for REALTORS(R)?
Register for our webinar on Wednesday, December 14, 2011 at 12:00 p.m. CST

Join Ifbyphone CEO, Irv Shapiro as he discusses the importance of tracking and measuring the effectiveness of all your …

Black Friday 2011: Six business tips to maximize sales

The holidays are approaching fast–is your business ready for Black Friday?

Black Friday: it’s the Super Bowl of retail, the day when businesses large and small hope to hit year-end profit goals and declare shopping season victory. But with the potential for more profit comes …

I Don’t Want to Talk to Someone Until I Do, and Then I Want to Talk Now: The Importance of Lead Response

This week Ifbyphone is heading to Anaheim, CA for the 2011 Annual REALTORS® Conference and Expo. I’m looking forward to it. Real estate is one of our top industries and “Annual” as its commonly referred to is always a fun and memorable event (this …

Who’s the ideal MyLeadResponder user? You are.

A few weeks ago I chatted with some folks in Florida about a video they were putting together to help us spread the word about our new application, MyLeadResponder. When I explained to their writer how it worked to and went on about the problems …

How To Transfer Calls To A Coworker When Working From Home

If you, or your sales and support staff, ever work from home, how do you transfer a phone call to another employee or department located back in the office?

For example, let’s say a prospect calls in and reaches a sales rep working from home …

How Home Service Businesses Can Improve Customer Satisfaction

When it comes to home services, trust is the name of the game. Several leading home services franchises recognize this, going so far as to focus on customer interactions in their corporate values. ServiceMaster, for example, lists the need to “Excel with Customers” as one …

How to Ensure Customers Reach the Best Destination for Their Calls

The National Retail Federation’s recent survey of more than 9,000 people posed a simple question: “Thinking of all the different retail formats (store, catalog, internet, or home shopping,) which retailer delivers the best customer service?” Zappos, not surprisingly, was the company named most often. More …

3 Ways to Prepare Your Call Agents For Customer Conversations

The surest way to wow your customers is to curate great customer interactions. And there’s nothing customers love more than dealing with knowledgeable and well-prepared call agents. Imagine the improvements to your sales and customer service calls when the customer is greeted with a personalized …

Top 10 Call Routing Strategies

How to Make Your Call Center Greener and More Cost Effective

As the conclusion of 2010 approaches we can look back at the stories that made our year. Beyond the terrible (earthquakes in Haiti and floods in Pakistan) and the triumphant (the entirety of Chilean miner saga), two ongoing stories have dominated our interest: the economy …

Working Remotely

Is your company encouraging employees to work remotely yet? Here are some interesting statistics to consider:

According to the Cisco Connected World Report, “60 percent of employees from 2,600 surveyed across 13 countries do not think it necessary to be in an office to …