Voice-Based Marketing Automation Blog

Build Relationships and Track Ads Like My Grandpa

When I was a kid, my grandpa and dad owned a publishing business called Nelson-Hall. In its heyday, Nelson-Hall was a leading publisher of social science textbooks and general readership books on subjects like locksmithing, jujitsu, and world disasters (my favorite book originally published by …

Marketing ROI? Our infographic illustrates the challenges

Marketing pioneer John Wannamaker once said, “Half the money I spend on advertising is wasted… The trouble is, I don’t know which half.” Still today, most marketers don’t know which of their advertising channels are most effective. Investment in online has increased due to an …

Using Call Tracking to Drive Lead Capture

Real estate is one of those industries where lead capture and lead response are fundamental to success. So much time, effort, and money are spent to market and sell a property. The marketing mix is also vast – street signs, flyers, newspaper ads, and online …

Young Scholars Tackle Illinois’ Tech Industry Challenge

Illinois can lay claim to the cultivation of three American presidents, Blues music and a host of artistic, agricultural and manufacturing industries. More recently, the Land of Lincoln has been the home of several prominent companies like Groupon and Orbitz—yet rarely mentioned in the same …

Ifbyphone Call Tracking Number Appears On Good Morning Texas

Busy Body, part of FitCorp USA, is a 6 store chain in the Dallas / Ft Worth area that specializes in fitness equipment. Yesterday the company was featured on Good Morning Texas, an ABC affiliate show in Dallas, TX. Near the end of …

Thank You To Our Twitter Fans!

At Ifbyphone we strive to provide extraordinary customer support. We’re also big Twitter fans. So when customers tweet about our extraordinary customer support on Twitter, it makes us really happy. Here’s a quick thank you and shout out to some of our biggest fans:

Tina …

Twitter Helps Lead Gen Firm Find Ifbyphone’s Phone Call Tracking Solution

So I was on Twitter and saw a tweet that read “i’m looking for a VOIP company that does number forwarding and also can alert me via email everytime a call is made. let me know.”

I sent a response, and a few tweets later …

Seminar Registration Success Through Voice Broadcasting

At Ifbyphone, we like to share customers success stories.

Here is one as told by Rachel Tyrrell of The New Renaissance.

Recently, The New Renaissance faced a business challenge because we were short handed and our deadline to register attendees for a seminar …

Store Locator Helps Franchise Route & Track Phone Calls

Today Batteries Plus & Ifbyphone announced a new and innovative way for franchises to route phone calls based on geography. Here is the press release:

IFBYPHONE APPLICATION GIVES BATTERIES PLUS A JOLT

Store Locator Solution Helps Battery Retailer Improve Customer Service

CHICAGO, Jan. 27, 2009 …

KnowledgeShift Uses Ifbyphone’s IVR

KnowledgeShift recently announced that they have integrated Ifbyphone’s interactive voice response technology into two two new applications, one of which will train clients how to talk to customers and prospects over the phone. Here are two excerpts from their press release:

hrMecca Integrates Hosted IVR Into Human Resources Software To Add Extra Security Layer

I talk to all different kinds of customers every day. It’s energizing learning how many different business uses people find for our phone applications. The other day, I had the opportunity to talk to hrMecca, a company that writes software for Human Resource …

Spooky Click-to-Call Helps Haunted House Business Despite Scary Economic Times

As Halloween approaches, so does peak season for the $500 million haunted house industry. As part of its seasonal haunted house marketing strategy, Missouri based Raycliff Manor worked with Ifbyphone to launch a unique approach to attracting new visitors. In addition to radio ads and …