Call Tracking

Where are calls to your business coming from? What pages on your Web site are effectively turning casual site visitors into telephone leads? What if you could quickly download reports and statistics, from any Internet-connected computer, and easily filter them to review key data on your incoming calls?

Introducing Ifbyphone Call Tracking, technology that allows you to pinpoint where your company’s online and offline calls originated from, how long they lasted, and what time of day produces their highest frequency. Now, with Ifbyphone Call Tracking, you can generate detailed reports that provide you with the analytics and tracking you need to run an effective sales and marketing campaign for your business.

We Store Information About Every Call

Ifbyphone Call Tracking stores detailed records for all your incoming calls, around the clock, which you can view conveniently from any Internet-connected computer. Simply connect to the Web, open a browser window, and log in to Ifbyphone’s secure Call Tracking page, which provides you with call destination, time, length, and more. You can also quickly download your reports in multiple viewing formats (including Microsoft Word, Microsoft Excel, HTML, and CSV), and then easily filter them to review key data. Call Tracking provides you accountability for your lead generation, which means a better return on your marketing investments.

Call Tracking Reports

Reports support the ability to start with a monthly roll-up and drill down into calls per hour. Additional reports cover Voice Broadcasts, Click-to-Call details, call routing details and billing information.

The following sample is an extract of a call analytics graph.

Track Routed Calls

Call Tracking also makes it easy to monitor the performance of calls that have been routed through your Web site. For example, you can use  Ifbyphone’s Smart Click-to-Call and Call Routing technology to place Click-to-Call links throughout your Web site and route them based on customized schedules. Here's how it works: your customer will land on a page within your Web site that has been configured to display a Click-to-Call link. Once the customer clicks on the link, their telephone will ring as they are automatically routed to your company's local or Toll-Free Telephone Number! Smart Click-to-Call and Call Routing technology is not limited to Web sites, either. Embed Click-to-Call links in e-mails, e-newsletters or banner ads to maximize your marketing effectiveness.

Tracking Different Types of Calls 

Call Tracking makes viewing call logs and associated data so simple! Calls that have been placed based on a Smart Click-to-Call can be easily discerned from inbound calls that were placed to your Toll-Free Telephone Numbers, or calls that were dialed outbound from your account. Plus, your inbound calls are tracked regardless of whether or not they are linked to an Ifbyphone schedule. To clarify, Ifbyphone schedules enable you to customize when and how your inbound calls are routed. For example, from 8am to 5pm, you may want all your sales calls to be routed to a Client Care Specialist in the Sales Department. Then, during after-hours, route sales calls to a 24-hour answering service. Schedules can be highly customized and fine-tuned to ensure that you never lose another lead! And, Call Tracking gives you the confidence that the inbound caller's information, including their phone number, call time and call duration, will be properly documented and stored in your account.

Outbound calls are also monitored through Call Tracking. Ifbyphone's Smart Voice Broadcasts allow you to schedule outbound calls through your Web-based account. For example, you want to send out a survey to your clientele, inquiring about their customer service experience with your company. First, simply create an Ifbyphone-hosted, IVR application known as a SurVo Voice Form. Then, schedule the SurVo to be delivered a list of recipients, over the telephone, intelligently and automatically. Once the SurVo is distributed to your call recipients through the outbound call, data will be ported into your account, as each SurVo is completed. When you're ready to review the status of your outbound calls, open your Call Tracking page to view a full report and graph, which includes information on how many calls originated and when they originated!

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